Client
Coffee Hit
Founded by a group of Melbourne coffee enthusiasts, Coffee Hit started in the backstreets of Abbotsford in 2008. The idea at the time was to source the freshest, specialty grade coffee direct from farmers and make it accessible to coffee lovers all over Australia. That mission remains today. Coffee Hit is the coffee that goes places and takes you places. It’s specialty coffee that hits a bit further so that it always hits the spot.
Year
2023
Role
Role
Product Visualisation | 3D Animation | Hard Surface Modelling
I was invited to collaborate with Pop & Pac Agency and create four distinct environments that would eloquently showcase the unique flavors of Coffee Hit. My mission was to infuse creativity and flair into this consumer brand, bringing its essence to life with a unique apporach. Each environment was thoughtfully crafted to encapsulate the distinct and diverse tastes offered by Coffee Hit. Drawing inspiration from the brand's identity I created immersive settings that would captivate and entice consumers. To add an extra layer of dynamism and engagement, we crafted short bite-sized animations that brought these environments to life. The animations provided an interactive experience, further enticing viewers to explore the rich and delightful world of Coffee Hit's flavors.
I was invited to collaborate with Pop & Pac Agency and create four distinct environments that would eloquently showcase the unique flavors of Coffee Hit. My mission was to infuse creativity and flair into this consumer brand, bringing its essence to life with a unique apporach. Each environment was thoughtfully crafted to encapsulate the distinct and diverse tastes offered by Coffee Hit. Drawing inspiration from the brand's identity I created immersive settings that would captivate and entice consumers. To add an extra layer of dynamism and engagement, we crafted short bite-sized animations that brought these environments to life. The animations provided an interactive experience, further enticing viewers to explore the rich and delightful world of Coffee Hit's flavors.
